Lack of Network Visibility Hurts Your ROI

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Lack of Network Visibility Hurts Your ROI

Jun 16, 2021

Most enterprises have made significant investments in their technology stack. Unfortunately, even well-planned deployments can face diminished ROI and lackluster results if IT doesn’t have the right level of network visibility to ensure everything is optimized across the environment. If you’ve experienced this problem, it’s time to unravel the connection between individual applications, network performance and the ROI of your financial outlays.


Ultimately, the majority of technology ROI is driven by two factors: service uptime and network performance.


However, even if you know you need to prioritize those elements, it’s impossible to evaluate if your metrics are good—or to identify ways to improve them if they aren’t—without a thorough understanding of how your network is operating and its current health. Good network visibility is the answer to protecting your ROI.

New dynamics make network visibility more important

The rate of change in IT is accelerating and businesses are increasingly asking their IT teams to support new technologies and workflows. Too often, these quick pivots put IT into a reactive posture. They’re left playing catch up with little opportunity to be a value creator in the business.

One way to create value for the enterprise is to shift that mindset. Rather than reacting to business needs, your IT group should move toward a more flexible state where the power of the IT stack can be effectively used to deliver a good end user experience and to enable strategic business initiatives.

Deep network visibility provides the insight IT needs to ensure user journeys are well supported and that existing technology implementations are enabling the company’s objectives.

True visibility requires new tools

In today’s complex technology environments, visibility no longer means watching a row of blinking lights or simply knowing if a server is up or down. Enterprises have moved beyond pinging an appliance and waiting for a reply. Instead, IT needs a way to bring different pieces of data together to more proactively support the business. Responding to problems of network degradation and low performance must be replaced by proactive issue remediation.


With the right level of network visibility, your organization can get ahead of service disruptions and deliver measurable value from its technology investments.


The primary obstacle to developing this level of understanding is that the health and performance data you need is spread across disparate tools. Jumping from one interface to another and revving up stacks of reports from siloed systems makes it difficult to truly understand how your network is performing. Historically, the emphasis has been on monitoring the technology and very little attention has been paid to the user experience. But as the workforce becomes more distributed, the user experience becomes a vital metric of its own, and one that’s challenging to measure with traditional tools.

With that perspective in mind, the current problems created by insufficient network visibility become clear. Enterprises experience poor performance not only at the network level but across individual applications and services. Meantime to repair is excessive. And the business is likely to find it doesn’t have the ability to monitor cloud services well, leaving a growing portion of their environment out of their visibility picture.


Modern visibility and observability platforms help organizations ensure a good level of application assurance and performance.


The right tools allow you to understand how well your network is driving the user experience. Good network visibility enables powerful ROI enhancements such as developing an effective business continuity strategy and maximizing end user productivity.

How can you use visibility to improve ROI?

Maximizing ROI relies on several strategies that tie back to improving your network visibility. One is enrichment. Your network monitoring tools should enable you to enrich the data you have with business context to make better proactive decisions around network upgrades and optimization. A platform that pulls in, ingests and analyzes multiple data sources is key. All that information can be enriched holistically and correlated to identify past incidents and, with the help of AI, predict what will happen when a specific change is made to the network.

Organizations should also work to implement consistent incident classification and to map end user journeys.

By analyzing past events, forecasting network issues that could affect users and making the right decisions to avoid negative impacts, your IT team will have the insight to keep the network up longer, to mitigate performance issues, and to ensure network users have the ability to continue leveraging the applications they need. With all those pieces working together, you can avoid outages, keep uptime higher and protect your technology ROI.

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